Blog - Shopping AI Pro

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The Hard Truth About Scaling an Ecommerce Brand: It’s Not Just About Ads

When you’ve been in the trenches of ecommerce long enough, you learn something most growth stories leave out: The biggest risk in scaling isn’t your ad performance — it’s everything else that gets exposed when your ads work too well. We’ve seen it firsthand at Shopping SEO Pro. A campaign takes…

Why Performance Max Fails Most eCommerce Advertisers (Even When It “Works”)

Performance Max (PMax) campaigns are billed as Google’s most advanced, all-in-one solution for digital advertising. They promise to eliminate the guesswork, automate everything, and deliver conversions across all Google surfaces: Search, Shopping, YouTube, Display, Gmail, and more. Sounds great in theory. But for many eCommerce advertisers, especially those focused on…