Our strategic campaign architecture builds custom Shopping ad structures aligned to your product categories, combined with competitor and market analysis to identify untapped opportunities that your rivals are missing. Through feed optimization and QA, we create keyword-rich titles, descriptions, and custom labels while ensuring GTIN/MPN validation, accurate pricing, and compliant attribute mapping that meets Microsoft’s strict requirements. Our bid and budget management employs smart bidding strategies leveraging Microsoft’s auction insights, with automated budget pacing to maximize ROI across dayparts and regions for optimal performance throughout the day.

Our custom rules and automation include dynamic price adjustments, inventory-based rules, and seasonal promos, with scheduled feed updates (hourly/daily) to reflect real-time stock levels and prevent out-of-stock disappointments. Through performance monitoring and insights, you’ll access real-time dashboards for impressions, clicks, CPC, and ROAS that give you complete visibility into how your Microsoft Shopping campaigns are performing and where opportunities exist for continued growth.

Key Benefits

You’ll achieve increased visibility by ranking higher in Bing Shopping searches with fully optimized feeds that position your products where shoppers are actively looking to buy. Lower costs come from capturing high-intent shoppers at a fraction of the CPC on other channels, making Microsoft Shopping an exceptionally efficient platform for reaching qualified buyers. Improved conversions result from targeted ads and refined bids that translate into more sales per click by connecting your products with shoppers who have strong purchase intent. Our scalable automation allows you to effortlessly manage thousands of SKUs with custom feed rules that maintain peak performance as your catalog grows, eliminating manual work while maximizing results across your Microsoft Shopping campaigns.

Why Partner with Shopping AI Pro?

Our Microsoft experts specialize in Microsoft Ads and Bing Shopping, delivering platform-specific strategies rather than generic tactics that fail to maximize your potential on these channels. We employ a data-driven approach where every recommendation is backed by analytics and clear KPIs, ensuring transparency and measurable results that align with your business objectives. With dedicated account management, you’ll have a single point of contact for proactive support and strategy alignment who understands your goals and anticipates opportunities before they arise. Our flexible engagement models range from one-time audits to full-service management, allowing us to adapt to your needs whether you want strategic guidance or comprehensive hands-on campaign execution that drives sustained growth.

Ready to Amplify Your Bing Shopping Results?

Don’t miss out on Microsoft’s premium shopping audience. Fill out the form below for a free Microsoft Ads / Bing Shopping Ads Services audit. We’ll reveal hidden opportunities and craft a roadmap to boost your ad performance—no strings attached.